Viscovery Decision Maker

Defining segments, assigning operational measures, communicating decisions

The Viscovery Decision Maker offers features to browse and edit models, to define segments, and to subsequently combine them with operational measures. The system provides tools and features that are also available in the “Define Model” step of the Viscovery Profiler workflow. By providing this special but essential step, Viscovery Decision Maker is an affordable alternative to purchasing multiple Viscovery Profiler licenses when some users do not need full modeling capabilities.

Learn more about Viscovery Decision Maker

Decision Maker

Viscovery Decision Maker key benefits

Intuitive model definition and handling
  • Inter-departmental platform enables communication and decisions about models
  • Arbitrary number of users can track, approve, and decline the decision making process
  • Each single model can contain an arbitrary number of segmentations
  • Project-specific action codes are imported, exported, and managed
  • Helpful context menus and pop-up information are available from the map and at many other points
Superior clustering and segmentation
  • Visual clustering based on advanced cluster methods
  • Unique, on-screen visual investigation of the data distribution, relationships, and clusters
  • Tool for defining segments and assigning concrete measures to segments
  • Definition of business rules for segments using formulas
  • Inline description of segmentation using statistical group profiles with an option to include documentation
Powerful visualization capabilities
  • Compressed representation of large amounts of data based on self-organizing map (SOM) visualization
  • Numerous analytical tools, profile charts, descriptive statistics, graphs, sortable tables, etc.
  • Instant retrieval of original data records corresponding to selected areas in the model
  • Combinations of visible windows, attribute selections, etc., including sizes and appearances of current session can be stored in “Arrangements”.

As a software module of the Viscovery Data Mining Suite, the Viscovery Decision Maker also provides the suite's general functionalities and benefits.

Viscovery Decision Maker features and functions

Viscovery Decision Maker enables users to directly explore customer profiles, define multiple segmentations and assign operational measures to segments. Using models created by Viscovery Profiler, clusters and segments can be defined directly on the screen.

Multiple segments (target groups) and operational action sets can be defined and annotated with comments and descriptions to share and discuss with other users. As many users as required can be incorporated efficiently and in a structured manner into the decision-making process. Privileges can be assigned, allowing users to leave comments and agree or disagree with decisions.

The resulting global view enhances communication between all departments contributing to a predictive analytics project. The Viscovery Decision Maker facilitates the application and integration of know-how from the entire organization.

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